How it works

Four steps, no fuss.

No heat to speak of, no needles, nothing to shave. Most dogs settle into it within a session or two, and it fits into an evening without rearranging anything.

Charge it up.

(01) — Charge

Charge it up.

Charge it between uses. Most owners plug it in overnight once or twice a week and stop thinking about it. It's cordless in use, so there's no cable across the floor and no sitting next to a power point.

Buckle it on.

(02) — Fit it

Buckle it on.

Adjust the chest and belly straps so the coat sits snug without being tight — you want to fit two fingers underneath. Snug matters: a loose coat lets the panels drift out of position while your dog shifts around.

The panels sit along the back and both flanks, so one session covers the whole area.

Press once and let it run.

(03) — Ten minutes

Press once and let it run.

Let your dog lie down wherever they normally do. Most treat the coat like a rug and go to sleep. A session runs about ten minutes.

They don't need to be statue-still — that's what the straps are for.

Make it part of the routine.

(04) — Repeat daily

Make it part of the routine.

Little and often beats one long session a week. Ten minutes once or twice a day is where most owners land — after the afternoon walk, or before bed.

Pick a time your dog is already calm rather than trying to make them settle when they'd rather be doing something else.

See the range
An older golden retriever settled on a timber floor beside a sofa in warm morning light

(05) — Straight answer

What this is, and what it isn't.

Loovi is a comfort and wellbeing product you use at home. It is not a treatment, it doesn't diagnose anything, and it is not a substitute for veterinary care.

We're not going to tell you what it will do for your dog, because we don't know your dog. Some owners notice a difference in the first week. Some don't notice anything. We'd rather say that plainly than sell you a timeline you then measure us against.

If something is wrong with your dog, your vet comes first — particularly if they're pregnant, on medication, or have a diagnosed condition.

The coat itself

What you're actually getting.

The parts that matter, in plain terms.

Panels across back and flanks

Built into the coat itself, so one session covers the whole area without repositioning.

Cordless & rechargeable

Charge it, then use it anywhere your dog settles. No cable across the floor.

Padded soft-shell

Sits like a jacket rather than a harness — easy to put on and comfortable to wear.

Adjustable straps

Chest and belly straps keep it in place on a dog that shifts, stretches or wanders off.

Ten minutes a day

Ready to give it a go?

Free tracked shipping Australia-wide, and 30 days to decide.

Free tracked shipping · 30-day returns · Not a substitute for veterinary care